ART DIRECTION / PHOTOGRAPHY / PRINT DESIGN
I support the Fidelity sales team and regularly customise standard documents as part of their presentations. This was a bespoke branded pension document produced as part of pitch for pension account of Reckitt.
The client brand was bright & bold so I incorporated this with the colour choice, large blocks of solid colour and gradients. The ‘R’ symbol in their logo is a strong design element across their website and other branded material so I incorporated that in to the page design across the document.
Eoghan O'Donovan 